The Marbella effect – Premier Construction News
Spanish jewel will see a luxury investment of 1 billion euros
Considered a playground for the discerning traveler, Marbella is seeing a notable influx in luxury development, with investments from some of the world’s largest hotel groups, major real estate companies and commercial property developers expected to exceed $ 1 billion. euros over the next few years.
NEW LUXURY HOTELS, VILLAS AND SUSTAINABLE SHOPPING CENTER
World-renowned brands such as Hilton and Hard Rock Hotels will join the recent openings of Nobu Hotels, Anantara and Ikos next year, to solidify the region’s reputation as one of Europe’s top luxury destinations.
Opening in summer 2022 is the new Hard Rock Hotel Marbella, formerly the Andalucía Plaza Hotel. The property has undergone a complete makeover to bring it back to life with the signature bright and eclectic style of the Hard Rock Hotel. Elsewhere, the iconic Club Med will return to Spain after more than 20 years, with its new 14-acre resort, Club Med Magna Marbella. And not to be outdone, Hilton is also strengthening its presence in the region with a new Conrad hotel near the glamor of Puerto Banús – the Conrad Costa del Sol hotel.
In addition to the recent boom in tourism, the luxury real estate market in Marbella continues at a steady pace as the talented and discerning realize that they now have the opportunity to work in any location. or postal code. From spectacular stand-alone beach front villas to sophisticated serviced residences in the hills like EPIC Marbella, a collection of villas decorated by the prestigious interior brand FENDI Casa and the new luxury residential project Breeze Marbella, located a few steps from the course Guadalmina golf course, Marbella has something for everyone.
Shoppers will be delighted to hear that UK developers Citygrove and Burlington are planning to create a € 100 million open-air shopping complex near Plaza de Toros. Designed with sustainability in mind by prestigious New York architecture studio KPF, the new upscale mall will house renowned retailers, major international brands arriving in the region for the first time.
AN UNMATCHED DESTINATION
More than just a travel trend, Marbella’s roots run deep. Stretching languidly west of Malaga, this sunny haven on the Costa del Sol has long been considered Spain’s answer to the French Riviera. Its tourist history is rich in history: the beaches were first developed almost a century ago. After World War II, the Spanish aristocrats recommended the village of Marbella to the burgeoning international jet set, and then of course Prince Alfonso de Hohenlohe-Langenburg, who founded the Marbella Club, began to invite his contacts into the high society, including Ava Gardner and Kim Novak.
Throughout the 20e Century, Marbella has become a place of high-end living, as travelers of a distinctly elegant genre stranded on its sunny shores, cultural icons such as Audrey Hepburn, Cary Grant, Grace Kelly and Brigitte Bardot. Decades have passed and the glamorous momentum has continued. The region continues to attract the international jet set, thanks to its exceptional sports facilities, luxury accommodation, a plethora of upscale residences, four large pleasure marinas, wellness clinics and 27 kilometers of fine sand. and golden.
For more information, please visit turismo.marbella.es/en.