Red Door Real Estate will host a grand opening celebration on Wednesday, opening its red door and inviting everyone to enjoy its new, remodeled space on Michigan Avenue.

The real estate company has revived a long-vacant former funeral home just off Main Street behind Niagara Falls Police Headquarters and is committed to being part of the city’s revitalization.

“Nothing makes me prouder than bringing this building to life,” said Renee Moran, owner and broker of Red Door Real Estate, standing in the new contemporary office space, with clean white walls accented in red, contemporary black iron sliding doors and pictures of Niagara Falls.

The office is the company’s second location in Western New York. The first office is located on Porter Avenue in Buffalo.

Yet even with roots in Buffalo, Moran and his staff doubled down on their commitment to Niagara Falls.

Last year, Moran moved to Niagara Falls with her life partner, Kahlil Nieves, and the couple also purchased the long-vacant funeral home which is undergoing a full renovation.

Additionally, Francis Fernando, Licensed Agent and Head of Business Development for Red Door, was featured in a Niagara Gazette article in 2021, for his efforts in hosting regular Saturday afternoon bike tours downtown. , designed to encourage the purchase of available real estate. real estate and to improve the area by locating and offering assistance to owners of derelict properties.

“You have to be here to change here,” Moran said.

She says that when people ask her why she chose the old Michigan Avenue funeral home, she explains that “boots on the ground” are key to her plans to help grow the town.

“I wanted to be in the middle of an area that needs immediate change and you have to be there to do that,” she explained.

She and Fernando identified that one of the issues causing the decline of the area is due to out-of-town investors who bought up town properties on the cheap, never visiting the town, and kept these properties without taking care of them.

She said the brokerage will be looking for investors who are willing to visit town and be responsible owners.

“They have to learn about our city if they want to work with Red Door agents. We’re not just going to sell a house through a virtual call,” she said.

The company will also encourage local home ownership by hosting community gatherings in its conference room where it will teach potential buyers how to improve their credit and qualify to buy a home.

“We’re super excited,” Moran said of the new location in Niagara Falls. “We want to promote home ownership and responsible investors.”

“We want this office to be a central hub for the community,” Fernando noted. “We think it’s the community that’s going to help change the environment,” he added, noting “We want to see what we can do as a community to bring about that change.”

To take a virtual tour of Red Door Real Estate’s new offices and meet the staff, visit www.niagara-gazette.com.