Immobilier Vallauris Golfejuan

Main Menu

  • Home
  • Real estate villas
  • Real estate maisons
  • Prestige real estate
  • Real estate agency
  • Real estate loan

Immobilier Vallauris Golfejuan

Header Banner

Immobilier Vallauris Golfejuan

  • Home
  • Real estate villas
  • Real estate maisons
  • Prestige real estate
  • Real estate agency
  • Real estate loan
Real estate villas
Home›Real estate villas›Karl Lagerfeld’s new luxury villas will shine with gold dust

Karl Lagerfeld’s new luxury villas will shine with gold dust

By Brandon Brown
November 18, 2021
0
0

Karl Lagerfeld’s first branded luxury residences – slated to open in Marbella, Spain in late 2023 – feature mirror-like cladding; shelves galore; windows that perfectly frame the natural landscape and the “lightness” that was one of the most defining characteristics of everything the legendary fashion designer has touched.

On Thursday, Spanish developer Sierra Blanca Estates unveiled scale models of the five unique villas at Lagerfeld’s headquarters on rue Saint Guillaume in Paris, adorned for the day with exotic plants and exhibits of key materials: black and white terrazzo for the floor, pale woods and reflective ceramic-like tiles finished with white gold dust that give these homes a modernist glow.

More from WWD

Sleek residences, ranging in size from around 5,400 to 9,700 square feet, are set to propel luxury living into the green age with carbon-neutral construction, solar panels and geothermal energy – as well as gardens on the roof and plenty of greenery, as much for insulation and shade as for their natural beauty.

The campaign to sell these trophy houses won’t start until February or March 2022, but Sierra Leone’s chief executive Carlos Rodriguez said he was already carrying out serious investigations.

“We show that luxury living can be sustainable,” he said, calling Karl Lagerfeld Villas an “iconic” project crowning a series of developments that have made Marbella a destination of choice for big international players. “This is the direction in which we want to continue moving forward. . . There is added value to a sustainable project, and people are willing to pay for it. “

He noted that the Karl Lagerfeld company has done just that with fashion, featured by its recent and upcoming collaborations with its sustainability ambassador Amber Valletta.

Karl Lagerfeld CEO Pier Paolo Righi noted that fashion brands have proven that you don’t have to give up on style to be eco-friendly. Likewise, the enduring elements of the upcoming villas “blend together so well and amplify the beauty and connotation of luxury. It doesn’t take anything away, it just adds.

Prices for the villas will only be provided on request next year, but are believed to run into the tens of millions given top-notch real estate – offering views of the Mediterranean and the Penibaetic Mountains – and sumptuously landscaped grounds without cars, which roll directly into the underground garages with the light entering through the windows located in the swimming pool hugging a wall of each of the houses.

“Luxury today is also how you spend your time,” said Andrea Boschetti, the architect of the villas, some built in V-shaped or Y-shaped configurations, and all with almost transparent ground floors to give the feeling of living in nature.

According to Righi, Boschetti came to the project with a deep understanding of Lagerfeld’s varied tastes for architecture and interiors, and his passion for photography, which inspired the modular windows that frame elements of the landscape like through a viewfinder.

The gardens are a key part of the luxury resort.  - Credit: Courtesy of Karl Lagerfeld

The gardens are a key part of the luxury resort. – Credit: Courtesy of Karl Lagerfeld

Courtesy of Karl Lagerfeld

Admittedly, the late designer was strongly opposed to any “cookie cutter” approach to architecture, and would surely be impressed by the tailor-made approach of the developer and of The One Atelier, a real estate consultancy specializing in architecture. brand projects, having worked with Sierra Blanca on Epic Marbella, a complex of 28 luxury apartments and townhouses with furnishings by Fendi Casa.

“Branded residences are growing very, very fast,” said Michele Galli, CEO of The One Atelier.

While hoteliers were the first players, more and more fashion and luxury brands are entering the fray, offering not only a glamorous name, but also a lot of content, design principles and standards of quality and design. strict image.

“The brand becomes like a certificate of quality,” said Galli. “Owning a branded home means that the value of that home will either become higher or be stable in the future. “

Rodriguez likened Karl Lagerfeld Villas to works of art, given the attention to detail and the amount of storytelling built into the concept.

Sierra Blanca Estates is the company behind what it describes as “the Beverly Hills of Marbella”, having developed dozens of villas in a variety of styles.

Galli said all project partners spent more than six months researching the Karl Lagerfeld company and learning about the late founder, longtime communications and image director Caroline Lebar, sharing valuable knowledge about his different houses and his passion for interiors and architecture in order to identify the key codes of the brand to be exalted in the villas.

“Customers are looking for new experiences. And with the help of brands, you are able to deliver that, ”Rodriguez said. “The brand creates desirability, it creates uniqueness. “

Before his death in February 2019, Lagerfeld had stepped up his activities in hotels and residences. A 270-room luxury hotel he designed in Macau, a project initiated in 2014 and billed as a “six-star” property, is slated to open smoothly next month.

The brand also recently launched a range of branded hotel equipment with the Australian group Vanity.

The Lagerfeld company plans to develop furniture and items to provide customers with full brand customization in Marbella, up to and including helping fill shelves with the designer’s favorite photo and design books.

SEE ALSO:

Lost Karl Lagerfeld Scrapbook exalts his incredible homes and a regret

Cara Delevingne collaborates with the Karl Lagerfeld brand

Karl Lagerfeld amenities arrive at luxury hotels

Sign up for the WWD newsletter. For the latest news, follow us on Twitter, Facebook and Instagram.

Related posts:

  1. Ohana Real Estate Investors acquires La Cantera Resort & Spa in San Antonio, Texas
  2. Combining business with pleasure, vacation home buyers took over in big ways during pandemic – The Denver Post – Denver, Colorado
  3. 109 All-Villas Hilton Maldives Amingiri will open at the end of 2021
  4. South Florida luxury shoppers aiming to grow taller

Categories

  • Prestige real estate
  • Real estate agency
  • Real estate loan
  • Real estate maisons
  • Real estate villas

Recent Posts

  • Ascott Limited reveals 2022 target of 1,000 units in Middle East, Africa and Turkey by year end
  • 19 Colony Queen Parade, Moffat Beach, Queensland 4551 | Caloundra
  • Dream Office Real Estate Investment Trst (TSE:D.UN) PT reduced to CA$26.00
  • Does a good earnings season portend trouble?
  • Dubai’s secondary property market explodes in Q1 – News

Archives

  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • April 2020
  • June 2017
  • May 2016
  • Privacy Policy
  • Terms and Conditions