Providing consistent and regularly updated analysis of the month’s best campaigns in terms of industry and outdoor advertising is one of our specialties. The OOH industry has so far been dominated by immovable sector, and INSITE OOH is keeping a close eye on the roads of Cairo for the top 20 campaigns of August of 2022. The real estate sales season is summer. And that explains the increase in occupancy from this month to the previous month.

As summer draws to a close, outdoor real estate advertising activity is intense. And that being said, aka ALRAJHIit is DOSEmore precisely the country which promotes the Sahelian version of the project. With the sum of 109 advertising faces won the race. It should be noted that the campaign has been ongoing since last month. Last month, DOSE also won the 1st place with the sum of 105 advertising faces.

Second place went to another real estate campaign, Talah by New Diet Developments, which occupied 88 advertising faces. This campaign aimed to mark the developer’s new project, Talah.

Third place went to People and places‘ The Mediterranean. with the advertising faces of 87. The campaign promoted north coast villas with stunning views. The med is the first outdoor campaign for this project; The fourth campaign went to Menassat Developments with a total of 66 advertising faces; this branding campaign focused on their main message, which is to “expand opportunities”.

And the fifth campaign was Al Ahly for real estate Gaia, as countryside had 58 advertising faces; GaiaThe new campaign focused on the new phase, Jasmin.

At 6th and 7th place, the pattern was changed over time for two different industries, mobile appand telecommunicationsrepresented by driver with 50 advertising faces and Etisalat with 43 advertising faces.

Follow the infographic to see some of the most interesting campaigns that have taken over Cairo’s billboards this month. Also, through the August Market Snapshot, find out more data and figures on the latest Cairo Billboard Analysis https://insiteooh.com/article/6835-cairos-ooh-market- for-august-2022-show-a-58-increase-in-ooh-spaces-compared-to-july-2022